Sendly is a logistics management platform that simplifies the process of tracking deliveries, monitoring revenue, and managing customer and driver data. The goal of this UI design challenge was to craft a modern, scalable, and data-focused dashboard that delivers clarity and efficiency to logistics teams.

Design Objective
To create a responsive web dashboard that allows operations managers to view real-time logistics data, revenue performance, and service analytics with minimal friction. The dashboard must support decision-making and daily operational workflows with high usability.

Key UX/UI Solutions

• Clean Layout with Prioritized Data
  The interface prioritizes critical metrics such as revenue, completion rate, active customers, and order value using a modular card system. Each data block uses visual indicators like trends, percentages, and comparison metrics to improve insight at a glance.

• Filterable Performance Views
  Users can toggle between Daily, Weekly, and Monthly reports to view revenue trends over time—supporting both quick check-ins and deep-dive analyses.

• Service Type Breakdown with Visual Charts
  A donut chart visually segments delivery types (Standard, Express, International), aiding operational planning and helping identify performance by service category.

• User-Friendly Navigation
  A vertical sidebar ensures fast access to critical features like Deliveries, Customers, Drivers, Routes, Reports, and Settings. The visual consistency and icon usage enhance usability and orientation.

• Modern, Scalable UI Design
  The use of clean typography, soft color gradients, and white space creates a professional and trustworthy brand impression, while also keeping the data easy to digest.